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PetsDetect & Microsoft Copilot

Retail fraud work, sped up without removing human judgement.

Pets at Home colleague working on a laptop

The Problem

Pets at Home is a complex retail and pet care business: stores, ecommerce, veterinary practices, grooming and a large loyalty scheme all sit in the same customer world. The scale matters: around 450 stores, about 450 veterinary practices and grooming services handling up to 17,000 pets a week.

In that kind of operation, profit protection work is under pressure and heavy with data. The job is not simply to move fast. It is to move fast enough to protect the business while keeping fair human judgement in the loop.

That was the useful problem: reduce the time spent compiling case material, so specialists could spend more time on skilled review. Less hunting around. More thinking.

The Approach

My role was hands-on delivery: I designed and built the Copilot Studio agent that became PetsDetect, then shaped the documentation and handover needed for a specialist team to use it with confidence.

The job was not to replace judgement. It was to remove the slow compilation work around review: bring case material together, make it easier to assess, and keep the final decision with the people who understand the context. That matters in fraud review, where speed is valuable but overreach can damage genuine customers.

Copilot Studio was the right fit because the work needed more than a demo. It needed a maintainable agent pattern: clear behaviour, readable outputs, documentation for the team, and enough structure for a live retail environment.

"From concept to reality, Becky worked with the business, Microsoft product teams and internal teams at Pets at Home to deliver a working solution in production."

Head of AI Transformation and Architecture, Pets at Home

High Level Workflow

01

Case signal

A potential profit protection case needs review.

02

Agent support

Relevant context is gathered and summarised for review.

03

Human judgement

Specialists review the material and decide what to do next.

04

Faster decision

The team spends less time compiling and more time assessing.

The Outcome

Seven figures

potential annual saving

Potential annual saving attached to the profit protection agent.

10x

faster identification

Faster fraud identification shared from Ecom North 2025.

20x

more cases processed

Higher case capacity shared from Ecom North 2025.

The value came from a very practical shift: less time spent assembling a case, more time available for skilled assessment. That is where the return showed up. Pets at Home linked the agent to potential annual savings in the seven figures. The external numbers followed the same pattern: decisions in seconds rather than 30 minutes, 10 times faster identification, and 20 times more cases processed.

Those numbers matter because they point to shipped value, not innovation theatre. The win was a faster, clearer way for a specialist team to handle demanding review work without moving accountability away from humans.

Responsible Delivery

Privacy first posture

Privacy, security and data ownership had to be treated as delivery constraints, not clean-up tasks. The build sat inside Pets at Home's approved position on data use, customer terms and internal ownership.

Human review stays central

I designed the work around a simple principle: the agent prepares, the specialist decides. That keeps the speed gain useful without blurring accountability.

This is where agent work gets serious. Autonomy is useful only when the guardrails, handover and review model are clear. Otherwise, you have a fast system and a slow trust problem.

Done well, that kind of agent helps specialists move faster without making the process feel less accountable. The point is not to replace judgement. It is to give people better prepared material so they can focus on the decision.

What I Brought

Production minded AI delivery

Turning agent ideas into practical workflows that can survive real stakeholders, real data and real support needs.

Documentation and handover

Keeping the boring bits visible: decisions, assumptions, test paths and enough explanation for teams to own what ships.

Risk aware build practice

Moving quickly without treating governance, privacy and human impact as paperwork to do later.

Stakeholder clarity

Translating between technical build, operational teams and senior stakeholders so the outcome stays measurable.